Browsing Tag


How Many Calories Do You Really Need?

Chew on This By September 2, 2011 Tags: , , , , , , , , , 1 Comment

Dreamstime_s_13876852If you're like most Americans, chances are you turn to a product's nutrition label for guidance on whether or not it's good for you. A 2010 American Dietetic Association study (with over 10,000 participants) found that 61.6 percent of respondents regularly examined the Nutrition Facts Panel. And with 2011 marking the 20th anniversary of required nutrition labels on products, most of us have gotten pretty good at scanning the label to find out the calories, fat, sugar, and vitamin content in our favorite foods. read more


Spread the Word: ShopWell’s iPhone App Now Even Cooler!

Keeping It Fresh By August 30, 2011 Tags: , , , , , No Comments

We here at ShopWell have exciting news. Our iPhone app just got even cooler. We've added a bunch more features that are sure to please.

See Your Lists: 

Headed to the store and didn't get a chance to print your list? Want to know the name of the bread you traded up to last week? Now you can see all of your lists right in the mobile app for a quick and easy reminder of all of the healthy foods you picked out at home.

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Edit Your Profile:

Trying to remember which health goals and nutrition preferences you set? Check out the new profile section where you can review and update all of your ShopWell preferences. read more


ShopWell Featured on Daniel Terdiman’s Blog on CNET

Around the Table By August 26, 2011 Tags: , , , , , , , No Comments

CNET Daniel Terdiman featured ShopWell this week on his blog Geek Gestalt on His informative and detailed post discusses ShopWell's personalized nutriton algorithm, positive and fun nutrition tools, and a discussion of our new Trade Ups feature.

Included in the piece are interviews of both our Founder Brian Witlin and Head Dietitian Marci Harnischfeger MS RD. Thanks Daniel for such a great write up! 

Here is an excerpt from his fantastic post:

If you're going to try to help people figure out the best foods for their individual circumstances, why not bring a little Silicon Valley sensibility to the table? read more


Dietary Guidelines for Americans 2010: Start making changes today using ShopWell

Around the Table, Foodamentals By February 1, 2011 Tags: , , , , , , , No Comments

On Monday, the USDA and HHS announced the new Dietary Guidelines for Americans, 2010. We here at ShopWell are excited by this focus on nutrition. We take guidelines like these seriously and incorporate them into our site, making them actionable. So take a moment and ask yourself: am I doing all I can to stay healthy?

If not, here are some great ways to use ShopWell to get you started making dietary changes today.

Calories in should equal calories out:

PNLTo maintain a healthy weight, it is helpful to know how many calories you burn each day, so you can know how many calories you should take in. read more


ShopWell On The Go: Mobile App Launched!

Keeping It Fresh By October 22, 2010 Tags: , , , , , , No Comments

You told us you wanted an app, and we listened. The mobile version of ShopWell is now available for the iPhone. Check it out — it's Free!

ShopWell mobile is the perfect complement to, delivering personalized food scores in the store or on the go. You can use the app to scan products, see the nutrition label, ingredient information, and recommended alternative products right on your iPhone.  No need to squint at labels anymore!

Even more exciting–if you’ve already created a profile on the web, you’ll be able to see your own personalized food score for every product you look up.  And if not, you’ll still be able to see food scores for general health.  Either way, you can quickly find out what's in your favorite foods. read more